Facebook, which was launched in 2004, has become the world’s most popular social networking site with over one billion active users. That’s over one seventh of the entire world population. My case study is going to be focused on the ways people create their own images from the information they upload onto facebook. I’ll be analyzing how image branding reflects what is valued by students and how these values are represented through social media. Some of the research I have done has got me interested in the different kinds of identities people adopt when communicating through their online profiles rather than in person.
What value, if any, do status updates have?
Do students provide enough information on facebook to create an image of them in the minds of their “friends?”
How much attention do people give to status updates, uploaded pictures, and comments?
What role does the “like” feature have on a person’s image?